Author: s8tmo
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How to Promote Sales in Any Industry.
3 Proven Copywriting Strategies Struggling to figure out how to promote sales and grow your business? Here’s a powerful secret: a skilled copywriter can turn words into revenue. No matter your industry, these three strategies will help you boost sales fast: 1 – Write Headlines That Capture Instant Attention Fact-when it comes to selling, the…
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Understanding Marketing Funnel Stages.
A Step-by-Step Guide to More Sales If you’re curious about how to create a marketing funnel that converts, then you’re in the right place! Understanding the marketing funnel stages is crucial for guiding potential customers from awareness to purchase. Here’s a structured, repeatable system to help you effectively navigate each stage of the funnel. 1…
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Why Your Business Needs a Mobile-Optimized Website.
60% of global internet traffic, and over 5 hours of average daily mobile screen time in South Africa alone. Yet, many businesses still rely on desktop-focused sites, thinking it’s enough. The result? A huge chunk of your potential customers struggling with slow-loading pages, awkward navigation, and rage inducing checkout processes For every second your site…
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How to research your target audience in 3 days using AI.
The following is the most efficient system you’ll likely see in the next 3 years aimed at target audience research. By following these steps you will create a solid foundation from which to tailor your online messaging. It is meant as a detailed study piece. Define 3 Rough Avatars: Who am I targeting? Now, define…
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What Do Copywriters Do?
I wish I could say we have a magical 5th sense that allows us to peer into your soul and discover what resonates with you… It’s tempting, but I doubt you’d believe it. The truth is, we’re just highly analytical and skilled at spotting patterns in vast amounts of data. Everything we experience—what we see,…
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Why Do I need A Copywriter?
The most common question I get asked as a copywriter is: “Why do I need you?” While people often ask it in an oddly condescending tone, I believe they stem from misunderstanding rather than malice. First, let me share a few reasons why you might not need a copywriter: If you fall into any of…
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Understanding The Value of Brand Storytelling.
The concept of “Brand Storytelling” is based on one simple aspect of human nature, which is: You can’t please everyone all the time; however, everyone enjoys hearing a good story about how you tried. So, let me tell you a story of how I came to know this fact. The wine glass shattered against the…
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Understanding The Value of Email Marketing.
You’ve probably heard of Email marketing before, maybe you’ve even tried it and came to the conclusion that it’s a waste of time sending messages to people you’re not even sure are reading them. Truth is you’re not wrong. Most emails do in fact not get read. But, there are many good reasons for this.…
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How Frosty is Your Website?
Do you remember the last time you baked a cake? If not, you’ve definitely paid a baker before to satisfy your crazy cake cravings. Now, while baking a cake has nothing to do with search engines, without SEO, your website is like a cake without frosting. Technically it’s still there, but no one’s excited to…
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How to Build an Engaged Email List.
Imagine spending months driving traffic to your website, but as you watch the numbers roll in, the sales don’t follow. What if I told you there’s a way to turn every visitor into a customer? Yes you guessed it – Email is the solution, but it’s not the size of your inbox that matters it’s…